The Networking Guide Licensing Program
“You need to meet Mindy…” Over the years many people have approached me to introduce themselves, relating that my name had come up in conversation as someone they should meet. Why? Because my name had become synonymous with networking in San Diego. I published the San Diego Networking Guide. This visibility brought me speaking opportunities, workshop collaborations, business alliances and more…. but it was a lot of work to build & maintain alone.
Marketing experts will agree that one of the most important components to success is Visibility. You can be brilliant in your field, but if you struggle for visibility & prominence in a market where we are bombarded with hundreds of messages, how can you stand apart from the crowd? If you and your company rely upon a strong local presence, creating a unique brand is challenging. Would you like a proven platform that will strategically place you at the center of your community? Look no further!
At the heart of each local Networking Guide is the Editor/licensee. This person is the face & voice of the local community. The positioning is second to none...you will be working with NETWORKERS. Who are more connected than professional networkers??
Our local editors love the “Social Capital” they gain by sharing the local calendar and giving exposure to business people doing great things via editorials, sharing pictures & videos. (Who does not love free exposure?)
We have built revenue-generating features into the local Networking Guides and will license them to the individual Editors to run as a business, keeping the bulk of the revenue except for a monthly licensing/support fee. Networking, after all, is a human connection, and we feel the human presence in San Diego was the key to its success. We want to create that personal connection in every market. Being the publisher of the San Diego Networking Guide directly brought wonderful opportunities & people into my life and I want to create that experience for you as well.
Revenue-Generating Features For Local Independently owned Licensed Networking Guides
- Numerous banner ad placement options & sizes that rotate several times
- Several advertisers share the same space
- Free basic listing and paid enhanced listing with their own community
- Paid Directory of Speaker/trainers
- Paid Directory of Meeting rooms
- Paid calendar listings of commercial workshops/trainings
Who would make good Networking Guide Owners?
- Business Coaches -Trainers/Seminar Leaders
- Non-Profits –Generate revenue for the charity PLUS exposure for the cause
- Any individual with good organizational skills, who loves to blog, is a natural “connector” and is savvy enough to know how to leverage an extremely high-visibility position into Business relationships and opportunities.
We provide the platform, IT support and initial calendar population while the owner/licensee networks, smiles and tells everyone about their great resource…soon people will start telling others…”You really need to meet [INSERT YOUR NAME HERE]!”
Revenue Opportunities for local Networking Guide Owners
Advertising rates are set by the owner/licensees. Every market is different. With our very conservative sample rates average monthly revenue can range from $2500 to $4000+ and would be a nice hands-free automated turn–key side business for someone that will also put them in a position of authority and high visibility in the middle of the business community....OR if you just want the visibility, the revenue will pay for admin to do the bulk of the maintenance (monitor the calendar, attend to email, etc.) and you just Shine in your new position in the middle of the business community. For more information contact us at licensee @ NetworkingEventFinders.com . I can show you a mockup of the new design and send you our Executive Summary.
October 1, 2011 update: A large financial firm has purchased 6 metropolitan Networking Guides; Houston, Chicago North, Chicago South, Detroit, Cleveland, and Richmond, VA. The site is now under construction.
